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Florans is a local flower shop aiming to grow its brand, increase engagement, and drive sales through organic content and paid ads.

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Goals:

• Increase brand awareness & engagement
• Gain more local followers & potential customers
• Boost sales, especially during seasonal events

Strategy:

✔ Created a comprehensive SMM and content strategy and filmed, edited, and posted engaging content. ✔ Actively interacted with the audience to boost engagement. ✔ Ran targeted ad campaigns to support organic content and drive traffic.

RESULTS in 3 month of cooperation:

✅ Grew followers from 8.5K → 10.5K in 2 months

✅ Increased Engagement Rate [ER] from 0.6% → 3.7%

✅ Achieved 1M+ video views/month

✅ Ad campaign results: $4.85 CPM, 300K reach, 10.5K profile visits

✅ Expanded the clientele base

Content examples: